It is about to get easier to count your calories when you eat at a chain restaurant. The health bill, which passed into law on Tuesday, includes a requirement for chain restaurants with 20 outlets or more to list calorie counts on menus, menu boards, drive-through displays and vending machines. The disclosure of calorie information is intended to give consumers better information to make healthier choices.
Our Foodfacts.com Blog research indicates that these new rules will especially change the way you look at your drive-thru order.
The health care reform bill requires chain restaurants with 20 locations or more to post calorie counts on menu items. That includes drive-thru menus.
“That’s good, it makes you more health conscious,” said one drive-thru customer at a NC restaurant.
One company’s marketing director, said she’s glad to keep customers better informed, but it will be expensive.
The spokesperson estimated that changing menus at their drive through restaurant’s 58 locations in NC could cost around $75,000.
“To take a hit like that is a challenge for us. It is a negative impact,” said the spokesperson.
A Yale study shows people consume fewer calories if those numbers are posted next to menu items.
The FDA is in charge of developing regulations for the calorie counts. A spokeswoman says right now it’s “impossible to predict” how soon those numbers will start showing up on menus.
Supplementation from Triad.com